{"id":463583,"date":"2026-09-03T10:44:36","date_gmt":"2026-09-03T09:44:36","guid":{"rendered":"https:\/\/www.afis.africa\/sb_session\/business-case-ai-in-financial-services-standing-among-the-1-in-20-generating-returns\/"},"modified":"2026-09-18T16:00:49","modified_gmt":"2026-09-18T15:00:49","slug":"business-case-ai-in-financial-services-standing-among-the-1-in-20-generating-returns","status":"publish","type":"sb_session","link":"https:\/\/www.afis.africa\/fr\/sb_session\/business-case-ai-in-financial-services-standing-among-the-1-in-20-generating-returns\/","title":{"rendered":"Business Case | L&#8217;IA dans les services financiers : comment rejoindre les 5 % les plus performants ?"},"content":{"rendered":"<div data-olk-copy-source=\"MessageBody\">Aujourd&#8217;hui, seuls 5 % des projets d&#8217;IA lanc&eacute;s par les entreprises dans le monde parviennent &agrave; g&eacute;n&eacute;rer un retour sur investissement. En Afrique, plus de la moiti&eacute; des banques font &eacute;tat de co&ucirc;ts de mise en &oelig;uvre &eacute;lev&eacute;s et de difficult&eacute;s &agrave; int&eacute;grer l&#8217;IA dans leurs syst&egrave;mes existants. Malgr&eacute; ces obstacles, la BAD estime que l&#8217;IA dans le secteur financier pourrait apporter 80 milliards de dollars &agrave; l&#8217;&eacute;conomie africaine d&#8217;ici 2035 &#8211; en am&eacute;liorant les parcours clients, la d&eacute;tection de la fraude et l&#8217;efficacit&eacute; op&eacute;rationnelle, et en renfor&ccedil;ant les d&eacute;cisions de cr&eacute;dit et d&#8217;investissement. Des institutions de premier plan partagent les usages les plus rentables que le secteur peut d&eacute;ployer d&egrave;s maintenant.<\/div>\n<div data-olk-copy-source=\"MessageBody\">&nbsp;<\/div>\n<div>\n<p><strong>Perspectives sectorielles<\/strong>&nbsp;<\/p>\n<\/div>\n<div>\n<ul>\n<li data-leveltext=\"\u2022\" data-font=\"Calibri\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:260,&quot;335559991&quot;:200,&quot;469769226&quot;:&quot;Calibri&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u2022&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"30\" data-aria-level=\"1\"><strong>Britam <\/strong>| L&#8217;IA dans l&#8217;assurance : am&eacute;liorer le traitement des sinistres et les d&eacute;cisions de tarification&nbsp;<\/li>\n<\/ul>\n<\/div>\n<div>\n<ul>\n<li data-leveltext=\"\u2022\" data-font=\"Calibri\" data-listid=\"2\" data-list-defn-props=\"{&quot;335552541&quot;:1,&quot;335559685&quot;:260,&quot;335559991&quot;:200,&quot;469769226&quot;:&quot;Calibri&quot;,&quot;469769242&quot;:[8226],&quot;469777803&quot;:&quot;left&quot;,&quot;469777804&quot;:&quot;\u2022&quot;,&quot;469777815&quot;:&quot;hybridMultilevel&quot;}\" data-aria-posinset=\"31\" data-aria-level=\"1\"><strong>HPS <\/strong>| Exploiter l&#8217;IA dans les paiements et neutraliser la fraude dop&eacute;e &agrave; l&#8217;IA&nbsp;<\/li>\n<\/ul>\n<\/div>\n<div>\n<ul>\n<li><strong>Polytechs | <\/strong>Comment l&#8217;analyse par IA peut-elle aider les r&eacute;gulateurs &agrave; exploiter les grands volumes de donn&eacute;es ?\n<div>\n<div>\n<div>&nbsp;<\/div>\n<\/div>\n<\/div>\n<\/li>\n<li><strong>Sunu Group | <\/strong>Hyperpersonnaliser le service client par les chatbots sans perdre la dimension humaine<\/li>\n<\/ul>\n<\/div>\n","protected":false},"featured_media":0,"template":"","evenement-salon":[250],"class_list":["post-463583","sb_session","type-sb_session","status-publish","hentry","evenement-salon-250"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business Case | L&#039;IA dans les services financiers : comment rejoindre les 5 % les plus performants ? - The African Financial Summit Platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.afis.africa\/fr\/sb_session\/business-case-ai-in-financial-services-standing-among-the-1-in-20-generating-returns\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Business Case | L&#039;IA dans les services financiers : comment rejoindre les 5 % les plus performants ? - The African Financial Summit Platform\" \/>\n<meta property=\"og:description\" content=\"Aujourd&#8217;hui, seuls 5 % des projets d&#8217;IA lanc&eacute;s par les entreprises dans le monde parviennent &agrave; g&eacute;n&eacute;rer un retour sur investissement. En Afrique, plus de la moiti&eacute; des banques font &eacute;tat de co&ucirc;ts de mise en &oelig;uvre &eacute;lev&eacute;s et de difficult&eacute;s &agrave; int&eacute;grer l&#8217;IA dans leurs syst&egrave;mes existants. 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